MUNIS, is an online platform for investment in municipal bonds where community is at the heart of what they do.
Buttercrumble was asked to create a brand identity and website for the new startup company, MUNIS. MUNIS is passionate about community, growth, and access which is reflected through the designs.
The MUNIS logo is clean and friendly. The simple sans-serif typeface gives the impression of efficiency but the rounded edges prevent the logo from appearing too corporate. The leaves represent growth of finance and community projects MUNIS can help to achieve.
MUNIS' colour-scheme reflects the friendly and trustworthy essence of the brand. Blue is associated with depth and stability; it represents trust and loyalty. The earthy colours paired with the blue act as a visual balance and have connotations with growth, safety and harmony.
The exhibition saw many local businesses displaying their work, knowledge, skills and advice across the sector from technology to creative agencies.