Designing a fresh back-to-school collection
The brief
Buttercrumble became Light + Nine's Brand Guardians in 2019 and continues to support this New York-based brand. Light + Nine designs and produces stylish and ergonomic bags for children.
Buttercrumble designed a series of campaign and photography guides for Light + Nine to support with art direction. We also created a new set of Nimick patches for their Back to School collection with packaging design.
Nimick designs
The campaign
Packaging design
The results
Buttercrumble's support through art direction and product design has helped the New York-based children's brand approach an evolving European market. It has led to further projects due to our continued success.