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Here’s the scoop, the 411, the exposés… Yes, You’ve reached the Buttercrumble Blog. Read our featured news posts below for the best of our juicy updates! If you’d like to see where else we’ve been published, please visit our As Seen In page.
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Design Principles: Contrast
Contrast is one the basics principles of design.
In short, contrast is used to create visual sensations and emphasis. Colours, textures, sizes, shapes, values, directions and movements can all cause contrast
Design Principles: Colour Theory
How often are you avoiding a purchase because of its colour? After all, it’s a hue you hate! Yes, it’s a strong word, but colours can provide a strong emotional charge.
Design Principles: Typesetting
Just one look through the spread and you are completely aware of the content! Have you ever wondered why different texts are easier to understand? This is what good typesetting is. Letters are legible, titles are visible and the page looks neat and clean.
Design Principles: Negative Space
Remember when someone told you about the arrow in the FedEx logo? You didn’t focus on it in the first place, but when you notice its unobtrusive existence — you can’t unseen it. This is what the negative space is. Since then, we bet you’ve started looking for other clever examples of negative space usage!
Buttercrumble Visits the House of Lords
Buttercrumble recently represented SMEs at the House of Lords in London, for an event by the British Library (July 2019). Our design studio was selected as a prime example of a homegrown business making a national impact, and we couldn’t feel more honoured!
How to Design a Thoughtful Brand
Deserted, disconnected and discontent. Consumers are facing these feelings in their everyday lives, and it's no wonder! Technology has taken over and we're losing the human-element in our interactions. Let's combat this with the power of positivity and engagement. Remember, actions speak louder than words.
The team at Buttercrumble are proud to celebrate our new partnership with the University of East Anglia (UEA) and our recent appointment to their Creative Services Framework. We’re a preferred supplier for internal staff teams and researchers for illustration, creative strategy, storyboarding and artworking.