The news
Here’s the scoop, the 411, the exposés… Yes, You’ve reached the Buttercrumble Blog. Read our featured news posts below for the best of our juicy updates! If you’d like to see where else we’ve been published, please visit our As Seen In page.
Featured updates
All news
Please continue reading for general Buttercrumble thoughts, resources and news. Alternatively, hit the search bar to find something a little more specific. Enjoy!
How Can Retailers Find Success Offline?
It’s no longer sufficient to offer products through pure necessity; customers can shop online for these essentials. If you’re a retailer looking for success in the offline world, it’s critical you offer fulfilling activities, inspiration and genuine ways to improve your customer’s life.
How Can Children's Brands Build Customer Loyalty?
Being the go-to-brand for children is a challenging task. The customer and the consumer are in two different camps; this is unlike many other markets. It’s crucial that children’s brands are authentic and supportive, to become a household name that parents trust, and kids love.
How Responsiveness Can Save Your Brand
You’re waiting in line for your morning latte, at your favourite coffee shop, when the adjacent customer catches your attention. “Oooh, I do love that scarf” she chirps. You proudly respond, “Thank you!”
That one compliment has made your day. You wouldn’t have dreamt of ignoring it. Yet, kind comments are being ignored every day on social media and it’s affecting brand equity.
Level Up Your Social Media With These Fun Content Ideas
Everyone is on social media, millions of images are shared daily, and we all want a piece of the action. It can feel like a full-time job and you're having a serious information overload! How can you cut through that noise and ensure your audience takes notice? It's a challenge, but we can help.
We've partnered up with Sarah Louise Smith, social media strategist, who's collaborated with Harvey Nichols and Google to deliver amazing results. Now we want to deliver these results for you and your business.
How a Static Brand Can Hurt Your Business
We all want to inspire and motivate our audience! How can you expect to achieve this if your brand feels stale? We know you don't want to be yesterday's news. You're a mover and shaker.
In order to stop your brand looking stale, the identity should actively develop over time. It should convey the business' future aspirations as well as its core values. It shouldn't become complacent with current situations. Instead, it should challenge what exists and be open-minded to change. This creates a dynamic and forward-thinking brand.
Complimentary Branding Virtual Consultancy
Let's work together to inject trust back into your business and, in turn, increase your sales. We can equip you with all the design know-how you'll need to ensure the right people stop and take notice.
Over two days, Buttercrumble’s founders, Chloe and Abigail, created more than 100 individual, bespoke hand-drawn portraits – a real novelty in our world full of algorithms, AI and automation.